Aditya is the Regional Director for Google Play and covers 14 countries across India, South East Asia and Australia.. He partners with key stakeholders across the app ecosystem in building a vibrant digital economy in the fastest growing region in the world.

He is a seasoned professional with experience across CPG, M&E, EComm and Tech. An MBA from SP Jain, he spent his early years in sales and marketing at Coca-Cola. He then moved to Viacom18 and was the CEO for the MTV business. A stint at Flipkart as Senior Director for Marketing gave him a ring side seat at the early days of the digital and technology revolution in India. He plays an active role as a speaker in key industry forums and has been recognised as among e top business leaders in the digital ecosystem.